
Supply Chain Transformation
Reformed Haleeb's supply chain end to end, from milk collection to plant, warehousing and logistics. Enhanced filling capacity by 50% from 400k to 600k liters per day, achieved 100% enhanced capacity, Begin new point from Re-activated the second plant that was cannibalized and remained shut down for over six years solely with an in-house team adding enhance able 100k liters per day in capacity (2011-15)
E-Commerce Channel Revitalization
Revamped e-commerce channel at Ideas by investing in and MIGRATING to the best in class, open-source e-commerce platform-Magento 2.0. Introduced free domestic shipping, ‘stitch my fabric’ option and simplified payment and tracking mechanism (2017)


Focus on IT for Increased Transparency
Invested in and spearheaded implementation of a one window ERP solution at Ideas in the form of MS Dynamics to bring transparency and visibility in all aspects of the business (2011-15)